February 2009 // Vehicle Wraps: Make Money on Your Morning Commute.

A van this size provides a huge blank canvas for any message you want to communicate.

A fully wrapped vehicle makes between 30,000-70,000 daily vehicular impressions*, and it makes impressions on potential customers whether it’s parked in a parking lot, flying down the highway, or stuck in traffic. With that many eyes seeing your graphics, it’s hard not to make an impact.

If you’re out on the road, why not turn your car, truck, or van into a moving billboard? That’s what Haeger did. Ideation designed and installed big, colorful graphics showing the products and services Haeger had to offer, and it’s paid off.

This Demonstration Trailer houses machines of all types, and the outside is designed to give people a sample of what's inside.

Even if you’re out making sales calls, a wrapped vehicle could make an impression even as you pull in. Kyle at Westbrook engineering says of his fully wrapped demonstration trailer, “It grabs their attention… it intrigues people when we pull into their lot so they’re more apt to come outside and see what we have to show them.”

Over the life of a vehicle, with the sheer volume of impressions it will make, a vehicle wrap may be the most cost-effective signage you can buy for yourself. Plus, when done right, it look amazing.

 

* According to the Transportation Advertising Council, a division of the OAAA.

brainspark is a mailing from ideation signs & communications. at ideation, we like to explore new sign applications, concepts and materials, and when we do, we'll share what we think is cool. Whether it's tech specs on a sign material, insight on a tricky sign application, or pics of a fantastic solution we developed - we hope it stimulates your creativity & inspires you with ideas for using signs to grow your business.